Troop is a canned alcoholic beverage company that believes in quality over quantity and freshness over fussiness. They've got 3 drinks out now including a gin based drink, a smokey bourbon drink and a rum mojito drink.
Visit Website
Supercharge your growth and reach high-intent audiences with Snapchat Ads—built for businesses ready to scale. Reach 900 million monthly active Gen Z and Millennial buyers with engaging ads and cost-effective performance.
Troop is shaking up the hard seltzer category with bold, craft-inspired flavors that deliver far more character than your average canned drink. Blending the artistry of mixology with the convenience of ready-to-drink beverages, Troop offers a lineup of refreshing seltzers made with all-natural ingredients and thoughtfully balanced flavor profiles. Each can is crafted to bring a premium, cocktail-like experience to any occasion.
Quality sits at the heart of Troop’s approach. Their seltzers are made without artificial flavors or unnecessary additives, ensuring every sip tastes clean, vibrant, and intentional. From zesty citrus blends to rich fruit pairings, Troop’s flavors showcase real ingredients and a commitment to elevating what canned beverages can be.
Troop’s personality is as lively as the people who drink it. Whether enjoyed at a backyard hangout, a weekend adventure, or a night out with friends, their seltzers are crafted to fit seamlessly into modern social life. The brand speaks to explorers and social butterflies who want a drink that’s fun, flavorful, and uniquely memorable.
What truly sets Troop apart is its focus on culture and connection. The brand fosters a strong sense of community through storytelling, playful branding, and a shared love for experiences that break the mold. With innovation guiding every release, Troop continues to push the boundaries of what hard seltzers can be, cementing its place as a rising favorite among curious, flavor-driven consumers.
Everything you need to build a better D2C brand, business and tech stack.
