Direct-to-consumer (D2C) personal care brands have transformed the beauty and self-care industry by offering consumers high-quality products tailored to their specific needs and preferences. These brands prioritize customization, quality, and sustainability - top brands in the personal care category include Native, Prose, Function of Beauty, Curie and more. Additionally, some D2C companies emphasize eco-friendly practices, using sustainable packaging and ethically sourced ingredients in their products, appealing to environmentally-conscious consumers.
D2C personal care brands are important because they eliminate the traditional retail markup, offering premium, often personalized products directly to consumers. They prioritize product quality, customization, and sustainability, aligning with the values and evolving preferences of today's self-care enthusiasts. With their unique approach and user-centric experiences, D2C brands are reshaping the personal care landscape, making it more accessible and tailored to individuals seeking effective and eco-conscious solutions for their beauty and grooming routines.
Face Theory is a vegan skincare brand that makes products. Its best seller is the clarifying cleanser that contains a powerful trifecta of acids at a low pH to clarify oily, congested, blemish-prone skin.
Skincare products packed with probiotics. Restore your skin’s natural balance & radiance; Nourish your skin to improve hydration & smoothness; and soothe your skin to calm the look of skin irritation & inflammation.
Tower 28 makes non-toxic, non-irritating, vegan + cruelty free makeup and skincare products.
Boie is on a mission to redefine your personal and oral care routine with their eco-friendly antimicrobial toothbrushes, replacement heads, face scrubbers, and body exfoliators.
With Hap Kristin lenses, you'll have the moonlight in your eyes. Your eyes will shine brighter than a night full of stars. The best part is, nobody will know your little secret to the sparkle in your eye. Somethings are best kept a secret! Shhh!
The all-natural collagen-infused mask. The KNC lip mask will give you those plump, hydrated, soft, smooth, moisturized, kissable lips you've always wanted.
Evereden is a premium and clean family skincare brand designed for babies and mothers.
OneBlade makes sophisticated and refined razors and shaving products engineered from the ground up to give you the cleanest shave.
Anese is the expert at products made for your booty. Their booty essentials are made to make that booty glow, shine and shimmer.
Frank Body is a natural Australian skincare brand made from coffee that fights breakouts & fades marksYour bathroom will never be the same again.
Corpus is a deodorant that goes above and beyond what you may have come to expect from natural. Their long lasting formula contains natural derived enzimes and plant extracts.
Fig.1 has developed a straightforward skincare system that seamlessly integrates with your current routine. You can tailor and customize for your personal goals depending on the day, the season, or your mood.
Everything you need to build a better D2C brand, business and tech stack.
