Direct-to-consumer (D2C) personal care brands have transformed the beauty and self-care industry by offering consumers high-quality products tailored to their specific needs and preferences. These brands prioritize customization, quality, and sustainability - top brands in the personal care category include Native, Prose, Function of Beauty, Curie and more. Additionally, some D2C companies emphasize eco-friendly practices, using sustainable packaging and ethically sourced ingredients in their products, appealing to environmentally-conscious consumers.
D2C personal care brands are important because they eliminate the traditional retail markup, offering premium, often personalized products directly to consumers. They prioritize product quality, customization, and sustainability, aligning with the values and evolving preferences of today's self-care enthusiasts. With their unique approach and user-centric experiences, D2C brands are reshaping the personal care landscape, making it more accessible and tailored to individuals seeking effective and eco-conscious solutions for their beauty and grooming routines.
Intelligent skin and hair products that fight against aging and that your body actually needs.
UMZU supplements are easy to trust, easy to use and easy to understand. Every supplement is built from nature, backed by science and designed to support a specific area of your health.
True Botanicals face oils contain a diverse array of plant-based oils. Oils from kiwi, chia, papaya, rosehip, green tea and more.
Clean, all-natural supplements designed to help you lead a healthier, happier lifestyle.
Palm of Ferronia is a small batch natural skincare brand focused on the ancient principles of aromatherapy and crystal healing.
Covey Skincare is all about the "less is more" approach. Its simplified skincare down into three easy products: a cleanser, Vitamin C serum, and moisturizer.
Founded by well known dermatologist Dr. Nancy Samolitis, Facile Skincare makes easy-to-use daily skincare products like Cleanser, Moisturizer, and Serums. All of its products are made with non-toxic and feel-good ingredients to help you achieve and maintain the best version of your unique skin.
FORVR MOOD is more than just fragrance—it’s a whole vibe. Founded by beauty and lifestyle influencer Jackie Aina, the brand was born from her lifelong love of scent, cultivated alongside her mother. What started as an obsession with candles to set different moods evolved into a mission: to bring luxury self-care into everyday life. At its core, FORVR MOOD is about enhancing the everyday, making self-care effortless, and adding a touch of indulgence to your routine. “You can’t help someone else until you’re good,” says Aina. “So get good, and then worry about other people.” With products designed to make life a little more lavish and welcoming, FORVR MOOD encourages you to cherish yourself first—because you deserve it.
Vacation is sunscreen for those who take leisure seriously. Inspired by 80s/90s nostalgia, Vacation not only smells great with notes of coconut, banana, pineapple, orange blossom, its also vegan, cruelty-free, and reef friendly.
Dossier meticulously reimagines the world’s most iconic fragrances and produce vegan, cruelty-free perfumes with 100% clean ingredients.
From original nude lipsticks to eyeshadow palettes to blushes, each of Mented Cosmetics' makeup products are perfectly pigmented to match your skin tones.
Everything you need to build a better D2C brand, business and tech stack.
