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Best Home Improvement Brands

This subcategory of eCommerce has attracted a lot of investor interest. It makes sense: Air conditioning units are a big business in retail - so here came July, and likewise: Paint is also a huge category, so here comes Lick. Plenty of green space left.
Dropps
Dropps

Dropps harnesses the power of nature to make cleaning products that are convenient, and that really work. By using Dropps, you are helping turn the tide against toxic pollution, plastic waste, and animal cruelty. Oh, and the dirt in your home.

Birthdate
Birthdate

Birthdate combined astrology, numerology, and tarot to create 365 beautiful candles — one for every birthdate. Your Birthdate Candle will unlock the secrets of your personality, and has a fragrance carefully designed to enliven your spirit.

Open Spaces
Open Spaces

Open Spaces believes that organizing our homes can create the physical and mental space to be more mindful in our everyday habits and routines. Their intention is to approach organizing in a way that’s empathetic, flexible, and more sustainable.

Tru Earth
Tru Earth

Tru Earth offers eco-friendly laundry detergent strips that provide a zero-waste alternative to traditional liquid and powder detergents. Their ultra-concentrated, biodegradable strips are easy to use and effective, making sustainable living simple and accessible.

Clare Paint
Clare Paint

Clare Paint have reimagined a whole new paint shopping experience with designer-curated colors, mess-free paint swatches, and the highest-quality paint and supplies, delivered.

biom
biom

100% plant-based and biodegradable wipes that look as good as clean feels.

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July Air Conditioning
July Air Conditioning set out to create a better way to cool. For you, your window, and the environment. So that when summer rolls around, beating the heat has never been easier.
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What Are Direct-To-Consumer (D2C/DTC) Home Improvement Brands?

Direct-to-consumer (D2C/DTC) home improvement brands are companies that offer home renovation and improvement products directly to consumers through online platforms, cutting out the need for traditional retail intermediaries. These brands provide a wide range of products including tools, fixtures, furniture, and decor items, catering to homeowners and DIY enthusiasts looking to enhance their living spaces. By selling directly to consumers, D2C home improvement brands can offer competitive pricing, high-quality products, and personalized customer experiences, leveraging technology to streamline the purchasing process and provide valuable resources for home improvement projects.

What Are The Best Direct-To-Consumer Home Improvement Brands?

The best direct-to-consumer home improvement brands prioritize innovation, quality, and customer satisfaction. These brands offer a diverse selection of products designed to meet the diverse needs and preferences of homeowners, ranging from eco-friendly materials to smart home solutions.

They differentiate themselves through exceptional product performance, durability, and value, backed by transparent pricing, hassle-free returns, and responsive customer support. Some of the top D2C home improvement brands include Burrow, known for its modular furniture and space-saving designs, Article, celebrated for its modern furniture collections and sustainable manufacturing practices, and Wyze, recognized for its affordable smart home devices and DIY-friendly installation.

What Are Current Trends In The Direct-To-Consumer Home Improvement Category?

Current trends in the direct-to-consumer home improvement category reflect a growing emphasis on sustainability, convenience, and smart technology integration. Consumers are increasingly seeking eco-friendly alternatives, driving D2C brands to prioritize sustainable sourcing, recyclable materials, and energy-efficient products. Moreover, there is a rising demand for convenient shopping experiences, with brands offering virtual consultations, augmented reality tools, and online tutorials to assist customers in planning and executing their home improvement projects.

Additionally, smart home technology continues to gain traction, with D2C brands introducing innovative solutions such as smart lighting, thermostats, and security systems that enhance comfort, convenience, and energy efficiency in modern homes. As the direct-to-consumer home improvement market evolves, brands are expected to focus on sustainability, innovation, and digitalization to meet the evolving needs and expectations of homeowners.