Kids supplies
D2C Brands
Mori

Mori

Baby products to welcome your little one into the world and beyond, with a gentle touch from sustainable materials.

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Genexa

Genexa

Clean medicine company Genexa makes medicines with the same active ingredients as the leading medicine brands but without the extra artificial ingredients you don't need.

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Tubby Todd

Tubby Todd

Tubby Todd makes fun, natural bathcare essentials for little kids .

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Happiest Baby

Happiest Baby

SNOO is a responsive baby bassinet that boosts a baby’s sleep by combining gentle rocking with soothing white noise and snug, safe swaddling.

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Love Every

Love Every

Lovevery makes educational toys for kids to help parents feel confident that they are giving their little ones just what they want and need every step of the way.

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Hello Bello

Hello Bello

Super-duper soft, hypoallergenic diapers that come in adorable designs. Purchase their bundles and add-on extra baby care products. Brought to you by celebrity parents: Kristen Bell and Dax Shepard.

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Colugo

Colugo

Colugo designs products to help you feel confident taking on the adventure of parenthood.

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Freeriders

Freeriders

Maternity-friendly essentials designed with you in mind. Made from sustainable materials that are built to last.

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Evereden

Evereden

Evereden is a premium and clean family skincare brand designed for babies and mothers.

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Nugget

Nugget

Part-furniture, part-toy, and all-around the best thing to happen to playtime since, well, ever.

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Mockingbird

Mockingbird

The most exciting ride of your life is about to start—so you’ll need a stroller that’ll help you enjoy it. Mockingbird brings premium design and high-quality materials to expecting parents at an affordable price.

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Nestig

Nestig

Nestig has reimagined the crib with form and function in mind — and safety and sustainability top of mind.

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Jiggy

Jiggy

Jiggy makes puzzles. They believe that most things in life can be approached one piece at a time. Jiggy believes puzzle parties are the best kind, and you're invited to theirs.

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Kudos

Kudos

Meet the only disposable diaper that has 100% cotton touching baby's bum all day. It breathes, so you can too.

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Pahoj

Pahoj

Påhoj is the a bike seat that turns into a stroller in a second. Choose to ride with it, or walk with it.

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Whirli

Whirli

A Whirli subscription gives parents and their little one(s) access to a huge shareable toy box for a monthly price. Parents pick the toys they want, Whirli delivers them, and the parents simply send them back when they are done in exchange for something else.

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Little Yawn Collective

Little Yawn Collective

Rigorously tested sleep supplements and lotions, based on infant sleep science to encourage restful zzz's — the ideal complement to a good sleep routine.

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Begin Health

Begin Health

begin is a children's nutrition health company that empowers parents with the knowledge and tools to optimize their children's well being. Its first product, Begin Growing-up Prebiotics is an unflavored blend of fiber powder that can be mixed into drinks or food to support kids digestive health and regular bowel movements.

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Lalo

Lalo

Lalo are set on changing how you shop for your baby, by creating thoughtfully designed products that simply...look good. They use non-toxic materials, their products are thoughtfully-designed to fit right into your life.

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Palorama

Palorama

A gentle skincare line for babies and children formulated to cleanse and nourish daily.

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