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Empathy wines want to make it easy for you to afford better wine. It’s why they work with some of the most respected growers in Northern California’s emerging regions to source only the highest quality grapes, before blending them themselves.

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Empathy wines

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Empathy wines

Empathy wines want to make it easy for you to afford better wine. It’s why they work with some of the most respected growers in Northern California’s emerging regions to source only the highest quality grapes, before blending them themselves.
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Premium, Direct-to-Consumer Wines Without the Middleman

Empathy Wines is a modern wine brand that delivers high-quality, sustainably grown wines directly to your door. By cutting out the traditional distributor and retail markups, Empathy offers exceptional bottles at a fraction of the cost. Designed for wine lovers who value transparency, craftsmanship, and convenience, Empathy Wines makes enjoying great wine simple and affordable.

Sustainably Sourced from Top California Vineyards

Empathy partners with respected California growers who prioritize sustainable farming practices and responsible vineyard management. Each wine is made from carefully selected grapes and crafted with minimal intervention to let the fruit—and the story behind it—shine. The result is a collection of bold, expressive wines that reflect the best of California’s diverse terroir.

Curated Selections of Rosé, Red, and White Wines

Empathy Wines offers a focused lineup of easy-to-love wines including rosé, red blends, and crisp whites. Balanced, fruit-forward, and food-friendly, these wines are made to be enjoyed now, with or without a special occasion. With each release, customers receive tasting notes, pairing tips, and the story behind the wine, creating a more connected and enjoyable experience.

Wine with a Mission to Connect and Inspire

Empathy is more than just a wine brand—it’s a movement rooted in accessibility, connection, and conscious consumption. Co-founded by entrepreneur Gary Vaynerchuk, the brand is built on the belief that great wine should be approachable and inclusive. With a direct-to-consumer model, ethical sourcing, and authentic storytelling, Empathy Wines brings people closer to what’s in the bottle and who made it.

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