Direct-to-consumer (D2C) health and wellness brands have emerged as pivotal players in the industry, offering consumers convenient access to products that promote physical and mental well-being. These brands prioritize quality, transparency, and customization. For instance, one prominent D2C health brand specializes in personalized vitamins and supplements, tailoring its products to individual needs through online assessments. Another brand focuses on fitness equipment, delivering innovative home gym solutions designed for efficiency and affordability. Additionally, some D2C companies emphasize mental wellness, providing accessible online therapy services to meet the growing demand for mental health support.
D2C health and wellness brands are important because they circumvent traditional retail channels, enabling them to provide high-quality, often customized products directly to consumers. They prioritize product efficacy, transparency in ingredients, and personalized approaches, aligning with the holistic well-being preferences of today's health-conscious consumers. With their innovative offerings and user-centric experiences, D2C brands are reshaping the health and wellness landscape, making it more accessible and tailored to individuals seeking to improve their overall health, fitness, and mental well-being.
Personalized prenatals to optimize your fertility outcomes, delivered right to your door.
Sports drinks are chock full of added sugar and artificial flavors. Cure says "no thank you". Cure is made with only premium and organic ingredients like coconut water and pink Himalayan salt. They took what existed in nature and mixed it to tasty perfection.
Rainbow Dust is a powerful, potent, legal psych*del*c 'microdose imitation'*: Experience sharper focus, sustained energy and a zen-like calm throughout the day - zero jitters and zero crash.
Fatty15 is a supplement which helps your cells stay stronger and you feeling younger so you can restore health and mindfulness and age on your own terms.
Wild Nutrition makes high-quality supplements for a variety of health needs and lifestyles.
sun‑a‑wear offers a solar-powered, wearable UV sensor that clips onto clothing or accessories and syncs with a mobile app to monitor UV dose, send sunscreen reminders, and help users balance safe sun exposure with vitamin D needs. Developed by a Swiss startup founded in 2016 with a mission to raise UV awareness, their platform combines science-backed insights with user-friendly design. The brand also supports ongoing UV research through its Sun Awareness Institute, underscoring a commitment to skin health and prevention.
Wholier is a science-backed multivitamin designed to complement your plant-based lifestyle. It’s the best daily routine to support sustained energy, clarity and immunity. Delivered sustainably, on your schedule.
Animal Pak is a legacy sports nutrition brand trusted by bodybuilders and elite athletes for over 40 years. Known for its powerful, all-in-one multivitamin packs, Animal delivers performance-driven supplements designed to fuel intense training and recovery. It's built for those who demand serious results.
Daily Elements offers premium electrolyte supplements designed to keep you hydrated and energized throughout the day. Their products are formulated with a balanced mix of essential minerals and electrolytes, making them perfect for enhancing your daily hydration routine.
Trubrain's supplements are nootropics blended to increase your verbal fluency, avoid distractions and boost mental output.
Plant People makes advanced wellness accessible through practitioner-grade supplements and skincare derived from USDA-Organic, functional mushrooms, hemp, and CBD.
Betterbrand makes science-backed supplements to help you live a more fulfilled, empowered, and balanced life. Betterbrand has three products: BetterLungs (respiratory & immune health), BetterMorning (alcohol & recovery aid), and BetterFocus (energy & focus).
Everything you need to build a better D2C brand, business and tech stack.
