Direct-to-consumer (D2C) personal care brands have transformed the beauty and self-care industry by offering consumers high-quality products tailored to their specific needs and preferences. These brands prioritize customization, quality, and sustainability - top brands in the personal care category include Native, Prose, Function of Beauty, Curie and more. Additionally, some D2C companies emphasize eco-friendly practices, using sustainable packaging and ethically sourced ingredients in their products, appealing to environmentally-conscious consumers.
D2C personal care brands are important because they eliminate the traditional retail markup, offering premium, often personalized products directly to consumers. They prioritize product quality, customization, and sustainability, aligning with the values and evolving preferences of today's self-care enthusiasts. With their unique approach and user-centric experiences, D2C brands are reshaping the personal care landscape, making it more accessible and tailored to individuals seeking effective and eco-conscious solutions for their beauty and grooming routines.
Tower 28 makes non-toxic, non-irritating, vegan + cruelty free makeup and skincare products.
Boie is on a mission to redefine your personal and oral care routine with their eco-friendly antimicrobial toothbrushes, replacement heads, face scrubbers, and body exfoliators.
Groomie Hers is transforming women’s grooming with cutting-edge tools designed for effortless, irritation-free care. From precision electric shavers that deliver a smooth, comfortable shave to the innovative light therapy mask, which promotes healthier, radiant skin, Groomie Hers is all about empowering women with high-performance beauty solutions. Whether you're looking for a quick, close shave or skin-rejuvenating technology, Groomie Hers blends convenience, effectiveness, and self-care—helping you feel confident in your skin, every day.
The all-natural collagen-infused mask. The KNC lip mask will give you those plump, hydrated, soft, smooth, moisturized, kissable lips you've always wanted.
Evereden is a premium and clean family skincare brand designed for babies and mothers.
Salt & Stone is a unisex skin and body care brand from Los Angeles, California. We focus on natural, organic, cruelty-free ingredients and research the quality of each ingredient extensively, taking no shortcuts.
Sustainable, clean personal care products. Nécessaire believes personal care is self-care—and that self-care is a necessity.
Kate Mcleod offers body stones that are not only soaps but a daily ritual, a self-care practice. Applying a Body Stone is like putting on armor, a self-care body shield. It's magic.
Send A Friend delivers adorable plush animals with heartfelt messages, creating meaningful, feel-good gifts for any occasion. Each package includes a cuddly companion and a personalized note, shipped in a bright blue box designed to surprise and delight.
Founded by an expert naturopath from Australia, Asarai has taken the brilliant botanicals of Australia to new heights, infusing that unadulterated landscape into every bottle.
Skin, hair and body care products of the finest quality; they investigate widely to source plant-based and laboratory-made ingredients, and use only those with a proven record of safety and efficacy.
Brüush is an oral care brand that's created a better electric toothbrush, to make maintaining your teeth, easy. Brüush toothbrushes have industry-leading sonic technology with six cleaning modes and ultra-soft bristles for an effective clean that’s always gentle on your gums.
Everything you need to build a better D2C brand, business and tech stack.
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