Vitamins and supplements are easily one of the biggest categories in ecommerce. There is no question about that. There are thousands of vitamin brands and thousands of supplement brands; lots of players try to breakthrough in the space because it’s known to have a massive total addressable market and generally high customer lifetime value.
According to the CDC (Centers for Disease Control and Prevention), over 57% of all U.S. adults over 20 years old have used a dietary supplement in the last 30 days. That is huge. That is over 75,000,000 potential customers for these vitamin and supplement brands and a big reason why there is a rush to compete. This certainly doesn’t make it easy for the consumer, though. Which vitamin brand should you pick? Which supplements are legit? Which vitamin brands have the best ingredients and best third-party testing regiments?
There are a ton of questions and unfortunately, there are not many sources that give you the honest, objective answers. Every vitamin brand claims they’re the best and have the best manufacturing and production process. Same with every supplement brand.
In our objective, unbiased list below, you can check out some of the most popular vitamin and supplement brands on the market today.
Manual offers prescription treatments, ongoing medical care, digital tracking tools, and at-home diagnostics for various health concerns. Their product offerings include science-backed solutions for hair loss, weight management, low testosterone, erectile dysfunction, sleep issues, skincare, nutritional supplements, and more, all accessible through their online platform with support from medical experts.
TOOLS used
Intelligent skin and hair products that fight against aging and that your body actually needs.
TOOLS used
GHOST pre-workout are supplements like no other, delivering energy, focus, and pump. Though they brand themselves as a sport supplement, they have built up a huge fan base in gaming.
TOOLS used
Truvani makes plant protein with no nasty ingredients.
TOOLS used
ResBiotic specializes in probiotics aimed at respiratory health, providing innovative supplements that support lung function and overall respiratory well-being. Their products harness the power of beneficial bacteria to help maintain a balanced microbiome.
TOOLS used
Liquid IV is best known for its oral rehydration solution that uses the science of Cellular Transport Technology (CTT)™ to hydrate faster than water and comes in unexpected flavors like Apple Pie and Pina Colada.
TOOLS used
UMZU supplements are easy to trust, easy to use and easy to understand. Every supplement is built from nature, backed by science and designed to support a specific area of your health.
TOOLS used
Clean, all-natural supplements designed to help you lead a healthier, happier lifestyle.
TOOLS used
Cymbiotika is an online supplement store that focuses on natural and organic health products. They offer a wide range of supplements designed to support various health benefits, including fitness, energy, immunity, and heart health, utilizing clean, science-backed ingredients for optimal wellness.
TOOLS used
begin is a children's nutrition health company that empowers parents with the knowledge and tools to optimize their children's well being. Its first product, Begin Growing-up Prebiotics is an unflavored blend of fiber powder that can be mixed into drinks or food to support kids digestive health and regular bowel movements.
TOOLS used
Planet Paleo creates collagen supplements and paleo-friendly nutrition products. Their offerings include pure collagen powder, bone broth protein powders in flavors like chocolate and vanilla banana, as well as superfood subscriptions for convenient delivery of their nutritious supplements.
TOOLS used
Bonafide creates non-prescription solutions that treat women’s health issues (menopause, PMS, vitamins), using ingredients from nature as often as they can to maximize effectiveness and relief.
TOOLS used