Vitamins and supplements are easily one of the biggest categories in ecommerce. There is no question about that. There are thousands of vitamin brands and thousands of supplement brands; lots of players try to breakthrough in the space because it’s known to have a massive total addressable market and generally high customer lifetime value.
According to the CDC (Centers for Disease Control and Prevention), over 57% of all U.S. adults over 20 years old have used a dietary supplement in the last 30 days. That is huge. That is over 75,000,000 potential customers for these vitamin and supplement brands and a big reason why there is a rush to compete. This certainly doesn’t make it easy for the consumer, though. Which vitamin brand should you pick? Which supplements are legit? Which vitamin brands have the best ingredients and best third-party testing regiments?
There are a ton of questions and unfortunately, there are not many sources that give you the honest, objective answers. Every vitamin brand claims they’re the best and have the best manufacturing and production process. Same with every supplement brand.
In our objective, unbiased list below, you can check out some of the most popular vitamin and supplement brands on the market today.
Complete with 11 whole food ingredients and 3 sources of plant-based protein, our functional beverages deliver the balanced nutrition your brain needs and your body can absorb.
TOOLS used
A concentrated formula improves skin texture, dark spots, and visibly brightens — all packaged inside a biodegradable, plant-based capsule. Maximal effects, minimal waste.
TOOLS used
Bace aims to close the care gap in cannabis, starting with Hemp - the non-intoxicating, legally cultivated form of cannabis, containing CBD and muchos other phytonutrients.
TOOLS used
Feed offers snacks that are plant-based meal replacement on the go. Their meal-bars and meal-drinks are more than just a meal; they're a mindset. It’s all about getting the food you need. Just differently.
TOOLS used
Lumity is a healthy aging supplement range for women and men.
TOOLS used
Delicious Plant-Based vegan premier Protein Shake. Ultra-smooth with superior ingredients and 20g of protein. Use this mini-meal to fuel your goals.
TOOLS used
Nourished makes vitamin gummies with its patented 3D printing technology. On Nourished's website, consumers can complete a questionnaire and receive a recommendation of the best seven active ingredients to optimize their lifestyle goals after. Their choice is then 3D printed on demand into a vegan hydrocolloid gel and is made fresh to order.
TOOLS used
Bellway is a natural fiber supplement powder that promotes healthy digestion. Made with only 100% organic psyllium, a natural fiber that gently travels through your system absorbing loose materials, trapping toxins and improving digestion.
TOOLS used
HUX is a health company, created to inspire everyone to find their daily edge by making complex nutrition simple.
TOOLS used
DrinkAid enables you to enjoy alcohol better by easing discomfort during/after drinking.
TOOLS used
Build your ritual for a more balanced life. Elements makes plant-based rituals to power your life. Its capsules and drinks help you reset at any time of day.
TOOLS used
Take care of your gut with Innate supplements. Innate's Daily Synbioitic supplement is made with 9 science-backed live culture strains, sugar-free prebiotic and vegan vitamin D.
TOOLS used
.png)
