Segment is a Customer Data Platform (CDP). They provide a service that simplifies collecting and using data from the users of your digital properties (websites, apps, etc). With Segment, you can collect, transform, send, and archive your first-party customer data.
In short, Shopify Plus is for very successful Shopify businesses. Shopify Plus can handle over 10,000 transactions per minute, can operate with unlimited staff accounts and includes personalised, dedicated help and support which makes it the perfect platform for a large business.
Klaviyo is the best in class email marketing solution for eCommerce. It's powerful because it connects to your store, and you can create awesome customer segments based on past purchasing behaviors, customer preferences, and even future predictions of spending.
SendGrid provides and manages an email server on your company's behalf, so your communications with customers are reliably sent and delivered as needed. It's perfect when you need to send transactional emails, password recovery emails or notifications to users from your website.
Bazaarvoice enables merchants to collect many types of user-generated content (UGC), including ratings and reviews, visual content, and shopper questions and answers. Leverage reviews on your website in many different ways and get insights on how your UGC is performing.
Wistia is a video hosting solution. Its specifically designed to serve companies using video on their websites for marketing, support, and sales. Use trackable CTAs to drive traffic to the right destinations and use Wistia’s in-depth analytics to see how your audience interacts with your videos
Retention Science has a different take on email marketing. As opposed to other email marketing solutions which send emails on a rule system - Their platform uses AI to automate your emails, outperforming rules-driven campaigns and saving you time—and headache.
Shogun is a drag-and-drop eCommerce landing page builder. Using Shogun, users can build optimized, high-converting landing pages for their ecommerce stores. You can design landing pages, blog pages, product pages — or your entire Shopify store — with a powerful visual editor.
Fomo is an ecommerce tool to increase on-site conversion rate. When you install it on your website, users will see popups (most often on the bottom left of their screen) showing you that other people have recently placed an order on the website, hence the name "FOMO".
Mixpanel is a tool that allows you to analyze how users interact with your website. It’s designed to make teams more efficient by allowing everyone to analyze user data in real-time to identify trends, understand user behavior, and make decisions about your product.
Klevu is AI-powered smart search. It adds contextually relevant synonyms to your catalog; continuously learns how shoppers interact with search on the store; selects and prioritizes the products you want promoted in the search and uses a 360 degree analysis of search patterns to drive traffic.
Littledata provides a seamless connection between your Shopify site, marketing channels, and Google Analytics to give you the most accurate view of your analytics & performance. It's used heavily by brands who have a mix of single-purchase items and subscriptions on their site.
Zendesk is a customer support tool. It's got 2 main features: ticketing and knowledge base. Ticketing: Zendesk gathers customer queries in one place where you can manage and respond to customer questions efficiently. Knowledge base allows you to create an FAQ section to guide your customers.
Shopify is a commerce platform that allows anyone to set up an online store and sell their products. It's the go-to eCommerce platform for young direct-to-consumer brands. It's ease of use and setup is what's most attractive to merchants, but also the incredibly vast Shopify app store.
Activate referrals anywhere on your site. From incorporating friend referral to your site navigation, or within a post-purchase prompt, Use out-of-the-box or customised email designs to take advantage of event-based triggers to power more communications to customers.