Considering integrating either Postscript or Attentive into your ecommerce brand's tech stack? Email and SMS marketing play a pivotal role in engaging customers, driving conversions, and fostering brand loyalty within ecommerce. This comparison delves into the core product features, key integrations, pricing models, and prominent brands leveraging Postscript and Attentive - two leading platforms designed to enhance your email and SMS marketing strategies for ecommerce success.
Postscript and Attentive offer advanced features such as automated campaigns, segmentation tools, and personalized messaging to help ecommerce brands effectively reach their audience. With seamless integrations with major ecommerce platforms like Shopify and Magento, these tools empower businesses to create targeted marketing campaigns.
Trusted by over 7,000 Shopify and Shopify Plus stores like Brooklinen, Kopari, and Ugly Water. Postscript gives ecommerce brands the tools they need to run a world-class SMS marketing program. Within minutes you can sync data, start collecting compliant subscribers, have 2-way conversations, and enable deeply targeted campaigns.
Text based marketing for eCommerce stores. Attentive is used mainly as a way to promote offers via SMS, or otherwise used for abandoned carts or to promote retention. Attentive also directly integrates with eCommerce platforms such as Shopify.
- Postscript provides SMS marketing automation and personalization tools tailored for ecommerce brands.
- The platform offers advanced segmentation and targeting capabilities to deliver personalized SMS campaigns.
- Postscript's compliance features and partnerships ensure SMS messages adhere to regulatory guidelines.
- The platform integrates with Shopify and other ecommerce platforms to sync customer data and optimize SMS strategies.
- Postscript's reporting and analytics help merchants track SMS performance and revenue impact.
- The platform's two-way messaging capabilities enable real-time customer conversations and support.
- Attentive enables personalized SMS marketing campaigns for targeted customer engagement.
- The platform offers segmentation tools to tailor messages based on customer behavior and preferences.
- Attentive provides real-time analytics to track campaign performance and optimize messaging strategies.
- Integration with ecommerce platforms allows for seamless data synchronization and personalized messaging.
- Automated workflows streamline communication, from welcome messages to abandoned cart reminders.
Postscript's Free plan offers campaigns and automations, with the Professional plan at $500/month adding advanced reporting, a toll-free number, and robust integrations.
Attentive does not publicly share their pricing information and requires you to book a demo to learn more.
Learn more about the tech stack integrations that Postscript offers below. Key integrations include Klaviyo, Shopify, Triple Whale, Northbeam, MailChimp, Amped, Okendo, Gorgias, Reamaze, and Richpanel.

KlaviyoKlaviyo is the best in class email marketing solution for eCommerce. It's powerful because it connects to your store, and you can create awesome customer segments based on past purchasing behaviors, customer preferences, and even future predictions of spending.

ShopifyShopify is a commerce platform that allows anyone to set up an online store and sell their products. It's the go-to eCommerce platform for young direct-to-consumer brands. It's ease of use and setup is what's most attractive to merchants, but also the incredibly vast Shopify app store.

Triple WhaleThe central source of truth for your eCommerce store, view all your meaningful data from a customizable dashboard or mobile app. In addition to all that, the Triple Whale pixel gives you accurate first/last click attribution to help increase your ROI on ad spend.

NorthbeamNorthbeam is a universal attribution platform for media buyers, business executives, and marketing agencies that want to know exactly how their ad spend is performing – and how to improve it. We combine sophisticated data cleansing and stitching with proprietary ML models to create hourly, channel-agnostic reports so you can scale with confidence.

MailChimpWith Mailchimp you can send newsletters and automated emails. You can build your email list with form or import your known contacts. Mailchimp offers pre-designed email templates and a drag and drop email builder.

Loop ReturnsLoop allows Shopify brands to automate the entire return & exchanges process. If your customer got the wrong product, make it easy to get the right one. Loop offers 4 ways to return: exchange, shop now, store credit, or refund.

RebuyRebuy is the ultimate personalization platform for Shopify brands. Rebuy provides AI-powered tools to enhance customer experiences through personalized product recommendations, smart search functions, dynamic bundling, and automated marketing strategies like upselling and cross-selling. Rebuy's suite of fully-integrated tools increases revenue, average order value, and customer retention for D2C brands.

KlaviyoKlaviyo is the best in class email marketing solution for eCommerce. It's powerful because it connects to your store, and you can create awesome customer segments based on past purchasing behaviors, customer preferences, and even future predictions of spending.

AmpedAmped is the next-gen pop up builder for D2C brands looking to optimize their email and SMS capture flows.

ZendeskZendesk is a customer support tool. It's got 2 main features: ticketing and knowledge base. Ticketing: Zendesk gathers customer queries in one place where you can manage and respond to customer questions efficiently. Knowledge base allows you to create an FAQ section to guide your customers.
Learn more about the tech stack integrations that Attentive offers below. Key integrations include Loop Returns, Rebuy, Klaviyo, Amped, Zendesk, and Friendbuy.
These highlight D2C brands from our database all currently leverage
Postscript
in their tech stack:

TenikleTenikle is a flexible, suction-cup tripod and mount designed to hold your phone, camera, or device anywhere adventure takes you. Inspired by the versatility of an octopus, it bends, wraps, and sticks for hands-free convenience on the go. Tenikle is the all-in-one gear for creators, travelers, and everyday multitaskers.

MASA ChipsMASA Chips is a snack brand celebrating authentic Latin American flavors with traditionally made, kettle-cooked tortilla chips. Crafted from heirloom corn and cooked in avocado oil, MASA Chips deliver bold taste and clean ingredients. It’s a crunchy, crave-worthy homage to real Mexican heritage.

VitalyVitaly is a genderless jewelry brand that fuses industrial design with contemporary street style. Crafted from sustainable stainless steel, each piece is bold, versatile, and built to last. Vitaly challenges conventions with accessories that are as expressive as they are enduring.
These highlight D2C brands from our database all currently leverage
Attentive
in their tech stack:

Briggs and Riley
Luggage
Briggs and Riley designs premium luggage and travel gear built for performance, durability, and style. Known for its lifetime guarantee and innovative features, Briggs and Riley offers smart, versatile solutions for travelers who demand reliability and refined craftsmanship—wherever their journeys take them.

Leilo
Beverage
Leilo is a calming beverage brand that blends kava, L-theanine, and other natural ingredients to help you relax without alcohol or hangovers. Designed as a functional alternative to traditional drinks, Leilo promotes stress relief and mental clarity. It’s chill in a can—made for unwinding, anytime.

Whoa Dough
Food
Whoa Dough is a plant-based snack brand offering cookie dough bars that are gluten-free, dairy-free, and made with real ingredients. Safe to eat raw or baked, each bar delivers a nostalgic treat with a healthier twist. Whoa Dough makes indulging easy, delicious, and guilt-free.