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Email & SMS
Considering integrating either Postscript or Attentive into your ecommerce brand's tech stack? Email and SMS marketing play a pivotal role in engaging customers, driving conversions, and fostering brand loyalty within ecommerce. This comparison delves into the core product features, key integrations, pricing models, and prominent brands leveraging Postscript and Attentive - two leading platforms designed to enhance your email and SMS marketing strategies for ecommerce success.
Postscript and Attentive offer advanced features such as automated campaigns, segmentation tools, and personalized messaging to help ecommerce brands effectively reach their audience. With seamless integrations with major ecommerce platforms like Shopify and Magento, these tools empower businesses to create targeted marketing campaigns.
Trusted by over 7,000 Shopify and Shopify Plus stores like Brooklinen, Kopari, and Ugly Water. Postscript gives ecommerce brands the tools they need to run a world-class SMS marketing program. Within minutes you can sync data, start collecting compliant subscribers, have 2-way conversations, and enable deeply targeted campaigns.
- Postscript provides SMS marketing automation and personalization tools tailored for ecommerce brands.
- The platform offers advanced segmentation and targeting capabilities to deliver personalized SMS campaigns.
- Postscript's compliance features and partnerships ensure SMS messages adhere to regulatory guidelines.
- The platform integrates with Shopify and other ecommerce platforms to sync customer data and optimize SMS strategies.
- Postscript's reporting and analytics help merchants track SMS performance and revenue impact.
- The platform's two-way messaging capabilities enable real-time customer conversations and support.
- Attentive enables personalized SMS marketing campaigns for targeted customer engagement.
- The platform offers segmentation tools to tailor messages based on customer behavior and preferences.
- Attentive provides real-time analytics to track campaign performance and optimize messaging strategies.
- Integration with ecommerce platforms allows for seamless data synchronization and personalized messaging.
- Automated workflows streamline communication, from welcome messages to abandoned cart reminders.
Postscript offers a flexible pricing model with three main plans - Starter ($0 monthly fee, pay-as-you-go), Growth ($100/month), and Professional ($500/month). The plans are structured based on SMS/MMS usage volume and provide access to an increasing set of features, such as advanced segmentation, priority support, and custom integrations.
Postscript offers a wide range of integrations to help ecommerce merchants seamlessly connect their SMS marketing efforts with other key business tools:
- Shopify
- Klaviyo
- Recharge
- Zapier
- Gorgias
- Okendo
- Yotpo
- Privy
These highlight D2C brands from our database all currently leverageÂ
Postscript
 in their tech stack:
Meble Furniture
Meble Furniture offers a wide range of modern furniture and home furnishings, including TV stands, entertainment centers, sideboards, wardrobes, bookcases, nightstands, dressers, tables, shelves, and sofas.
Yummy Extensions
Yummy Extensions is a luxury hair extensions brand founded in Texas that inspires beauty and confidence with its prestigious line of authentic human hair extensions. The brand offers a range of hair extensions designed to provide added volume, length, and versatility while mimicking the look and feel of natural hair.
Kizik
Kizik burst onto the seen just a few years ago with their world-famous, hands-free slip-on shoes. They're stylish, convenient and even fun. Since they've launched, they have expanded into a bunch of different categories within shoes: casual, stylish, everyday and athletic...all with their awesome hands-free design.
These highlight D2C brands from our database all currently leverageÂ
Attentive
 in their tech stack:
Olaplex
Hair Care
Olaplex is a revolutionary haircare brand that repairs and strengthens hair on a molecular level. Founded in 2014, Olaplex quickly became a global sensation with its patented bond-building technology that seeks out broken bonds in hair caused by chemical, heat, and mechanical damage. The brand offers a range of salon-quality treatments that are accessible for at-home use, including the popular No.3 Hair Perfector, No.8 Bond Intense Moisture Mask, and No.7 Bonding Oil.
Rare Beauty
Beauty
Rare Beauty is an inclusive, vegan, and cruelty-free makeup brand founded by singer and actress Selena Gomez in 2020. The brand aims to break down unrealistic standards of perfection and promote mental health initiatives. Rare Beauty offers a diverse range of 48 foundation and concealer shades, as well as other makeup products like liquid blush, lip oils, and body care.
Rae
Health & Wellness
Rae Wellness is a wellness brand that offers pure and powerful supplements designed to support overall well-being. Founded in 2017, Rae Wellness provides affordable supplements made with high-quality ingredients to make wellness accessible to everyone. Rae offers a wide range of supplements, including pre- and probiotics, multivitamins, and supplements for sleep, stress, and energy.
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