Dr Wills provide a clean unprocessed alternative to common household sauces such as ketchup and BBQ Sauce. They wanted to create foods that taste amazing, don’t do you any harm, and come from sustainable products sourced as locally as possible.Dr. Squatch is raising the bar for the men’s grooming industry by providing healthy, natural products like colognes, bear oils, soap, hair kits, and more.
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Dr. Squatch is a direct-to-consumer brand specializing in natural, high-quality grooming products for men. Founded in 2013 by Jack Haldrup, the brand aims to revolutionize men's personal care with products that are free from harsh chemicals and synthetic ingredients. Dr. Squatch emphasizes the importance of using natural ingredients to create effective and skin-friendly products, promoting a healthier lifestyle and grooming routine.
One of Dr. Squatch’s standout products is the Pine Tar Soap, which has become a cult favorite for its deep-cleaning and exfoliating properties. Made with natural ingredients like oatmeal, sand, and activated charcoal, this soap not only cleanses but also revitalizes the skin. The rugged, woodsy scent is a bonus, making it a popular choice among men looking for a more natural alternative to commercial soaps.
Another popular item is the Cedar Citrus Shampoo, designed to provide a refreshing and invigorating cleanse without stripping the hair of its natural oils. This shampoo combines cedarwood oil and citrus peel to create a unique, uplifting scent while promoting scalp health and hair strength. It's formulated to be gentle yet effective, making it suitable for daily use.
Dr. Squatch also offers a range of Deodorants that are aluminum-free and made with natural ingredients like arrowroot powder, charcoal, and essential oils. The Bay Rum deodorant, with its spicy and tropical scent, is particularly well-loved for its long-lasting odor protection and skin-soothing properties.
A fun fact about Dr. Squatch is that the brand gained significant popularity after a viral Super Bowl commercial in 2020, which humorously highlighted the benefits of using natural soap over conventional brands. This marketing push helped Dr. Squatch reach a wider audience, making it one of the most recognized names in natural men’s grooming products.